One Thing Business Owners Don’t Do Enough (That Could Change Everything)
What is the one thing that business owners do not do enough in their businesses? It’s not flashy or some type of viral hack. It’s something that, if business owners took more time to do, it could...
View ArticleHow to Safe-Proof Your Business From Always Needing You
Have you ever thought about how to safe-proof your business from always needing you? This is an important element in building a sustainable business. It’s not a matter of “if” you will need to step...
View ArticleMy Weekly Routine as a Busy Mom & Entrepreneur
In this episode, I’ll talk about my routine as a busy mom & entrepreneur. Additionally, I’ll elaborate on how that routine has changed as I have transitioned through different phases of motherhood....
View ArticleHiring Your First Assistant For Your Business
This month, we are concluding our series on building a sustainable business. Hiring is one of the best ways to do just that. Even one new team member can make a huge difference in your business. Let’s...
View ArticleGrow Your Audience First… or Launch Your Course First?
If you’re a current or aspiring digital product creator, you might find yourself asking this question. Should you grow an audience or launch a course first? That’s what we’re talking about in this...
View Article3 Ways to Launch an Online Course
In this episode, I’ll go over three ways to launch an online course! Listen to this episode on Apple Podcast or Spotify! I have also laid these strategies out in my free launch timeline download....
View ArticleThe One Thing That Will Make Your Freebies Convert Into Online Sales
Do you feel like you struggle to see sales conversions from your freebies? If you want to make your freebies convert into online sales, let’s talk about what needs to change. Listen to this episode...
View ArticleAre Free Webinars Dead? My Honest Thoughts
Are free webinars dead? Could people be tired of them? Do they still work? Listen to this episode on Apple Podcast or Spotify! A webinar, often called an online training, masterclass, or workshop, is...
View ArticleWhy You Need Both Timely and Evergreen Content in Your Marketing
Timely and evergreen content both play an important role in marketing your business. Listen to this episode on Apple Podcast or Spotify! Timely Content Timely content has a short shelf life. It...
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Schedule Your Instagram Content with Plann
If you find yourself in need of somewhere to plan and organize all of your Instagram content, Plann is it! We love that this program is easy to use and experiences almost no errors when posting. Plus,...
View ArticleWhy You Shouldn’t Start a Podcast (And What To Do Instead)
I believe that you should probably not start a podcast. Instead, I recommend you start with a different type of long-form marketing such as YouTube or blogging. Listen to this episode on Apple Podcast...
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Schedule Reels in Plann
In this post, I’ll walk you through how we schedule Instagram Reels in Plann! There is more than one way to schedule a reel. This is simply what works best for me and for my team! Full disclosure, my...
View ArticleHow Much Do I “Give Away” In My Free Content?
Free content vs. paid content. As a business owner, you are likely using your online content to market your business. You might feel unsure about how much to give away in free content. It’s important...
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Brand Photo Session in Charleston, South Carolina
Back in 2023, I had the opportunity to spend the weekend away with my family and sneak in a branding shoot in Charleston, South Carolina! I went with my husband, Michael, and our twin daughters. We...
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5 Steps to Set Up a Freebie in Flodesk
Let’s set up a freebie in Flodesk! In this post, I’ll walk you through creating a workflow in Flodesk that will automatically deliver your freebie to subscribers who request it. To try Flodesk free for...
View ArticleGet More Time In Your Day for Marketing Your Business
Most of your online marketing will be in the form of content creation. As a busy business owner, how can you create more time in your schedule to create that content? Listen to this episode on Apple...
View ArticleFeel Repetitive In Your Marketing? Think About This!
Do you feel repetitive in your marketing? Your marketing goal is to say the same thing in one hundred different ways. In your business, you know your ideal client, their pain points, and their desires....
View ArticleHow to Choose Your Social Media Platforms to Post On
In this episode, I’ll help you choose social media platforms to post on. We’ll talk about things like who to target, benchmarks for results, long-term goals, and ultimately who you want to reach. ...
View ArticleThe Secret to Showing Up On Multiple Platforms Without Burnout
The concept of content stacking will change the game for you when considering your social media and how to show up on multiple platforms without feeling burnt out. Keep reading to learn more about...
View Article4 Things Your Social Media Marketing Needs to Be Doing
When you’re marketing your business on social media, there are four things your social media marketing needs. If you don’t accomplish these things, your marketing will not have a major impact on your...
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